Watch: Solar company releases hilarious campaign over blackouts
Energy companies have taken advantage of the rolling blackouts by promoting the purchase of solar panels.,,
Hohm Energy, the country’s first fintech and solar marketplace, has created a light-hearted but powerful video campaign to persuade people to take control of their helpless position as a result of rolling power outages.
This comes as Eskom continues to intensify load shedding.
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MAN TALKS ABOUT PREGNANCY, WOMAN TALKS ABOUT SOLAR
In the advertisement clip, a woman and a man can be seen standing in their kitchen seemingly getting their dinner ready.
The woman briefly looks at her phone before she says: ‘’It’s time.’’
Clearly confused, the man responds by saying: “I thought it would freak you out, but, I mean really,really, is there ever a right time?”
At the end of the conversation, the man shouts, ‘’We’re having a baby,’’ while the woman says, ‘’We’re getting solar.’’
A moment of silence filled the room just seconds before load shedding took over.
ALSO READ: SA has had more load shedding so far than the whole year of 2022
‘’This is a software company that has built a marketplace and platform to enable the South African solar industry to scale whilst providing a convenient and trusted service experience for everyone,” IOL quoted Hohm’s Chief Executive, Tim Ohlsen as saying.
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